LTV NPS calculator
Learn how to calculate the impact that NPS has on your business LTV
We prepare these calculators especially for you. They will help you better understand the impact that NPS can have on your business’s LTV and CAC. Want to know more about it? Read our article on the impact of NPS on the CAC and LTV relationship.
Calculator |
Detrator | Neutral | District Attorney |
|---|---|---|---|
| Average ticked at each visit | |||
| Number of visits / week | |||
| Number of visits / year | 0 |
0 |
0 |
| Customer value in the year | 0 |
0 |
0 |
| Customer stay time (year) | |||
| Profit margin / customer (%) | |||
| Profit margin / customer (R$) | 0 |
0 |
0 |
LTV |
0 |
0 |
0 |
Calculator by periods
Set up different scenarios to see what each conversion of your NPS impacts your LTV.
LTV |
Detractors | Neutral | Promoters |
|---|
| Period 1 | Period 2 | Period 3 | |
|---|---|---|---|
| District Attorney | |||
| Neutral | |||
| Detrator | |||
| NPS | 0 |
0 |
0 |
| General LTV | 0 |
0 |
0 |
| Evolution of LTV (%) | 0% |
0% |
|
| Evolution of LTV (R$) | 0 |
0 |
LTV calculator / CAC
Lastly, make the LTV interface over the CAC. That is, how much a customer means to your brand, dividing by how much you spent to acquire it as a customer.
| Detrator | Neutral | District Attorney | |
|---|---|---|---|
| LTV | |||
| CAC | |||
LTV / CAC |
00 |
00 |
00 |
Liked the tools we prepared especially for you?
If you want to know more about the subject and learn arguments to justify the investment in Customer Experience, and how to definitely convince your CX director to apply a customer-focused vision, read our article on the impact of NPS on the CAC and LTV relationship.
